About Marketing as a Service (MaaS) - A New Type of Marketing Company

Company

Founded in 2010, we created an entirely new category in the Marketing Industry, called Marketing as a Service (MaaS). Honestly, we didn’t intend to change the “marketing world”, we simply wanted to offer marketing services that were business focused, more affordable and without all the typical Agency pomp.

Two Videos About Marketing as a Service

Why two videos? Video is a powerful tool for connecting with your target audience,  our team can craft high quality videos that have just the right look and feel for your brand, to tell your story, in a way that best fits your company and goals.

MaaS

Our Mission

Our Mission is to provide unprecedented value in the form of marketing insight, direction, execution, support and overall client experience. We strive to lead, author, re-create and continuously evolve the category of managed marketing services that we founded in 2010, Marketing as a Service (MaaS).

Marketing as a Service

Our Story

We are serial entrepreneurs and business consultants who experienced a gaping hole in the market place. As business executives, we were buyers of marketing services. We were constantly amazed at the lack of real business acumen, empathy and understanding of the various marketing agencies we worked with and hired. We were continuously frustrated with agencies who were more focused on doing something they thought was cool or, award-worthy, than taking the time and energy to understand our business situation and organizational goals to help us strategize and execute activities to grow pipeline and market share.

So, we decided to do something about it.

Our core Business Model is based upon the framework seen with IT Managed Services, where a Managed Services Provider (MSP) takes on the responsibilities for the health and welfare of specific IT functions and/or systems for their clients.

However, there is one major point of difference with our approach and a traditional MSP. Traditional MSPs make their money through economies of scale, automated execution and strict attention to the fine print in the SOW. In essence, MSPs are more profitable if they can avoid interaction with their human customers. MaaS is the opposite. We believe in high-touch service and fully engaged relationships. We do this for a very simple reason. We want customers for life. We want to earn your trust and for you to see no delineation between your team and ours.

About Marketing as a Service

Be Holistic

We don’t just want to say that your Marketing should be “holistic”, because it’s bigger than that. It’s about your entire business. The most impactful and effective marketing tactics support a strategy that is fully aligned to targeted business goals and considers the strengths and weaknesses of the organization’s business units, methods, process and market position.

Beginning with our Business Workshop, our team of business consultants and marketing experts lead you through a comprehensive discovery where we dig deep into your business in order to develop a strategy forward. Our approach is sometimes referred to as “intentional” branding and marketing, as each tactic is aligned to drive or enable a specified business goal.

Marketing as a Service Company

An Opportunity to Earn Your Long-Term Partnership

We believe in high-touch service and fully engaged relationships. We do this for a very simple reason. We want customers for life. We want to earn your trust and for you to see no delineation between your team and ours.

Marketing as a Service

Be Big

We help small companies look bigger and perform bigger with a professional brand and modern user experience.

Simply a more evolved approach...

Engaged Partnership

an extension of your team

Business Focused

strategies & tactics to
enable goal achievement

Marketing Strategy

the right plan for your market
to support your business goals

Tactical Execution

we do it, manage it
and communicate it

Subscription Based

consistent monthly expense

Engaged Partnership

an extension of your team

Business Focused

strategies & tactics to
enable goal achievement

Marketing Strategy

the right plan for your market
to support your business goals

Tactical Execution

we do it, manage it
and communicate it

Subscription Based

consistent monthly expense

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